Articles on: Getting Started

Why Should I Choose Optery for Personal Data Removal Services?

Optery is the most comprehensive personal data removal service on the market, consistently named "Editors’ Choice" by PCMag.com (2022–2025). Our approach combines automated scanning with proactive opt-outs to support opt-outs and deletion requests from both public search sites and "hidden" backend aggregators.


1. Verification You Can See

Transparency is a core principle at Optery. For hundreds of the most high-traffic data brokers, Optery provides:

  • Screenshot Proof: We don’t just claim a removal ask as you to trust us. We provide "before and after" screenshots so you can verify the exposure was eliminated.
  • Deep Discovery: Our free scans typically find 95+ exposed profiles, frequently identifying dozens of profiles missed by our competitors' scans.


2. Broad Coverage: The Optery Advantage

Optery uses a multi-layered strategy to request removal of your data from the data broker ecosystem:

  • Discovery-Based Removals: Our automated system identifies profiles on public-facing sites, captures visual evidence, and manages the opt-out process.
  • Expanded Reach: For the "shadow" brokers who do not have public search pages we proactively send opt-out requests if you opt-in to Expanded Reach. This helps protect you from the backend aggregators that feed the rest of the industry but don't make themselves as visible as the People Search sites.
  • Custom Removals: On our Ultimate plan, you can submit any site not already in our database. A human Privacy Agent will then manually exercise your rights on that specific URL.


3. Your "Authorized Agent" Under the Law

Some US state privacy laws empower you to designate an Authorized Agent to exercise your rights under US state privacy laws. When you designate Optery as your Authorized Agent by signing our Limited Power of Attorney, this helps us exercise your opt-out and deletion rights with more data brokers. Learn more.


4. Independence from Data Brokers

We believe a privacy company should be completely independent of the industry it monitors. Unlike some competitors who have financial or other affiliate partnerships with data brokers, Optery has never had any financial relationship with the data broker industry.


5. Direct Comparisons

We encourage you to compare the results yourself. You can read our detailed side-by-side reviews here:

Updated on: 08/01/2026

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